What is most important to you when shopping for groceries?

High quality?
Great taste?
Affordable price?
Clean ingredients?

Our Family believes you shouldn’t have to sacrifice any of those things. You already know our commitment to quality, and now we’re taking it a step further with our Clean Ingredient Initiative. This initiative is committed to removing artificial ingredients from the products on your family’s table – without sacrificing the quality you demand!

The Our Family Clean Eating Initiative is focused on providing you with cleaner, more simple products by reducing ingredient lists and artificial ingredients. Not only are we improving our products, but the packaging will soon call out what’s different about the product. You’ll be able to see what sets Our Family apart from other brands when you’re grocery shopping.

Look out for the addition of leaves, these are Clean Ingredient Initiative Call Outs, on Our Family product packaging!

Clean Ingredient Initiative - Vanilla Ice Cream

  • No Artificial Flavors
  • Only 5 Ingredients

Clean Ingredient Initiative - Deluxe Mac & Cheese

  • No Artificial Flavors
  • No Synthetic Colors
  • Made with Real Cheese

Clean Ingredient Initiative - Strawberry Yogurt

  • No Certified Synthetic Colors Added


  • Great Source of Vitamin C
  • No Synthetic Colors or Artificial Flavors
  • No High Fructose Corn Syrup

Our Family Fruit & Grain Bars

  • Made With Real Fruit
  • No High Fructose Corn Syrup
  • No Certified Synthetic Colors
  • 8g Whole Grains Per Serving
  • No Artificial Flavors

Our Family Fruit Flavored Snacks

  • Made with Real Fruit Juice
  • No Synthetic Colors or Artificial Flavors